Our Narrative
Expertly creating genuine Italian pizza with love since 1985
From Naples to Your Local Community
'Crust & Dreamery originated from a single vision: to introduce real Neapolitan pizza to London. Established by the Bianchi family in 1985, our pizzeria was once a quaint, familial venture with time-honored recipes passed along the generations.
Marco Bianchi, our initiator, mastered the craft of pizza creation while journeying across Italy, taking lessons from veteran pizzaiolos in Naples—the homeland of pizza. After returning to the UK, her goal was to replicate the exceptional Italian pizza experience, emphasizing classic techniques and prime ingredients.
Initially started as a humble 12-seat pizza shop, it has since expanded into a cherished neighborhood fixture. Nonetheless, our dedication to premier quality and genuine Italian tradition stands firm. We continue employing traditional wood-fired ovens, preparing our dough daily, and obtaining the finest ingredients available.
Presently, 'Crust & Dreamery' is still in the hands of the Bianchi family, with the next generation taking the helm. Although we've adopted certain contemporary advancements, at our core we focus on delivering delectable, real pizza that unites our patrons.
Our Principles
Top-Quality Ingredients
We procure only the freshest, most superior ingredients and partner with local producers and Italian suppliers to guarantee true Italian taste.
Heritage Techniques
We maintain traditional pizza-making methods, from our 48-hour fermented dough to baking in genuine wood-fired pizza ovens.
A Focus on Community
Our goal extends beyond being a simple eatery; we strive to be an integral component of the community, supporting local events and cultivating a friendly environment.
Eco-Consciousness
We're dedicated to sustainable pursuits, from minimizing food waste to utilizing recyclable packaging and endorsing ethical farming practices.
Meet the Team Behind the Scenes
A team driven by a passion for crafting exceptional pizzas
Marco Bianchi
Proprietor & Lead Chef
Holding the reins as the second-generation proprietor, trained in Naples, perfecting our signature dishes for over 15 years.
Emma Thompson
Principal Chef
Italian-trained with a 12-year track record of culinary excellence, focusing especially on seasonal creations.
Luis Bianchi
Senior Pizzaiolo
A native Neapolitan with over two decades of pizza perfection under his belt, Luis mentors our up-and-coming pizza-makers.
Rachel Adams
Chief Host
Rachel ensures a stellar dining journey for our guests and guides our front-of-house staff with dedication and care.
Alex Wong
Drinks Specialist
Expertly selecting a range of Italian lemonades and offering the best drink pairings for our pizza selection.
Customer Acclaims
Indisputably the most genuine Neapolitan pizza I've relished outside Italy. The crust carries just the right chewiness with those perfect charred bubbles that only come from a traditional wood-fired oven.
Edward Bennett
I'm impressed by how 'Crust & Dreamery' champions local produce and eco-friendly practices. The taste is noticeably superior in every morsel. Their seasonal features always excite.
Anna Parker
I've been a loyal patron for years, and the consistently high-quality experience never disappoints. The staff makes you feel right at home, and the pizza is simply fantastic. The Truffle Mushroom pizza is a must-try!
Thomas Garcia
Accolades & Appreciation
Foremost Pizzeria in Franklinport
Neighborhood Gourmet Awards, 2019-2023
Top 50 Pizza Spots in the UK
British Culinary Guide, 2021-2023
Certified Authentic Neapolitan Pizza
Associazione Verace Pizza Napoletana, 2018
Eco-business Award
Local Sustainable Enterprise Association, 2022
Join Us
Discover the flavors of true Italian pizza in our inviting setting